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Hey there,
I'm Pedro.

Not the kid in the photo anymore… though I still share a few traits from then: endless curiosity, a love for building things, and a tendency to play outside the sandbox.

I lead creative teams the way kids lead games – welcoming, a little mischievous, and serious about fun. The projects I’ve helped ideate, craft, and launch have left fingerprints on audiences and industries that make me and my teams proud – and occasionally spark a round of high-fives.

Take a scroll below to see what I’ve been up to. No need to clap till your hands hurt… unless you really want to.

More about how I’ve grown up >

Awards

Some of my projects have
been recognized in international awards circuits* showcasing the best in creativity and design.

ADCC (The Advertising & Design Club of Canada)
ADCC (The Advertising & Design Club of Canada)
ADCC (The Advertising & Design Club of Canada)
ADCC (The Advertising & Design Club of Canada)
ADCC (The Advertising & Design Club of Canada)
ADCC (The Advertising & Design Club of Canada)
ADCC (The Advertising & Design Club of Canada)
ADCC (The Advertising & Design Club of Canada)
ADCC (The Advertising & Design Club of Canada)
ADCC (The Advertising & Design Club of Canada)
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Applied Arts
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
Caples
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
CMA (Canadian Marketing Awards)
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
Epica Awards
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
The One Show
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards
Webby Awards

*

But the real reward? Building meaningful, effective, and original creative solutions for brands
I believe in, with people I trust.

Throughout my career, I’ve had the pleasure fostering client relationships, while working on big international corporations, to household name brands, and even helping launch business startups and product offerings.

Creative Direction
Art Direction
Design Direction
Creative Direction
Art Direction
Design Direction
Creative Direction
Art Direction
Design Direction
Creative Direction
Art Direction
Design Direction
Brand Design
Visual Identity
Product Design
Brand Design
Visual Identity
Product Design
Brand Design
Visual Identity
Product Design
Brand Design
Visual Identity
Product Design
Brand Design
Visual Identity
Product Design
Brand Design
Visual Identity
Product Design
UX / UI Design
Digital Design
Illustration
Broadcast
UX / UI Design
Digital Design
Illustration
Broadcast
UX / UI Design
Digital Design
Illustration
Broadcast
UX / UI Design
Digital Design
Illustration
Broadcast
Motion Design
Creative OOH
Creative CRM
Experiential Design
Motion Design
Creative OOH
Creative CRM
Experiential Design
Motion Design
Creative OOH
Creative CRM
Experiential Design
Motion Design
Creative OOH
Creative CRM
Experiential Design
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
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Creative Direction
Art Direction
Design Direction
Creative Direction
Art Direction
Design Direction
Creative Direction
Art Direction
Design Direction
Creative Direction
Art Direction
Design Direction
Brand Design
Visual Identity
Product Design
Brand Design
Visual Identity
Product Design
Brand Design
Visual Identity
Product Design
Brand Design
Visual Identity
Product Design
Brand Design
Visual Identity
Product Design
Brand Design
Visual Identity
Product Design
UX / UI Design
Digital Design
Illustration
Broadcast
UX / UI Design
Digital Design
Illustration
Broadcast
UX / UI Design
Digital Design
Illustration
Broadcast
UX / UI Design
Digital Design
Illustration
Broadcast
Motion Design
Creative OOH
Creative CRM
Experiential Design
Motion Design
Creative OOH
Creative CRM
Experiential Design
Motion Design
Creative OOH
Creative CRM
Experiential Design
Motion Design
Creative OOH
Creative CRM
Experiential Design
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
Team Leadership
Project Management
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